What the Biz?!
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What the Biz?!
Brigitte Vegter, Daniel Proczko, and Richard Piet are 3 entrepreneurs sharing their journey to build their businesses beyond 6 figures. Each WhatTheBIz?! episode features a discussion surrounding a business building topic, recent events from the trenches of running a business, balancing life,...
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Low-Fire, Low-Hire: Surviving the 2026 Small Business Squeeze
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In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko break down the "Low-Fire, Low-Hire" economy of 2026...
Is AI Tanking Your Business? Financial Losses and the Need for Human Oversight
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In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko explore the alarming rise of "AI Slop" and its direct im...
Optimism vs. Inflation: Why Small Biz is Doubling Down on Marketing This Year
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In this episode, we break down the surprising "Aggressive Growth" mindset taking over 2026. Despite 41% of owners worrying abou...
Small Business AI Adoption Skyrockets: Why 82% of Users are Hiring More
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Show Notes: Episode 119 — AI Adoption Skyrockets
I. The Generative AI Explosion
A new report from the U.S. Chamber...
Joy Nuggets & Slow Drips: Winning the "Anxious" Customer
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The "instant win" sale of 2024 is gone. Today, 62% of customers are seeking more information and delaying purchases due to "dec...
When (and Why) to Open a Business Bank Account
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In this episode, Daniel and Brigitte tackle one of the most common questions for new and growing entrepreneurs: When is the rig...
How to Realign with Your Trusted Partners Before You Replace Them
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Have you ever felt like your accountant, coach, or marketing partner just isn't "getting it" anymore? As your business evolves,...
Why "I need more clients" is a trap
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Is "I just need more clients" the most dangerous sentence in business ? In this episode, Daniel and Brigitte expose why volume...
Why Making More Money Hasn’t Made Your Business Any Easier
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If your revenue is up but your cash still feels tight, you aren't failing—you're hitting a growth plateau. Daniel and Brigitte...
3 Ways AI is Quietly Hurting Your Business
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Is AI actually helping you, or is it just making you "feel" like you're doing the work? In the first recording of 2026, Dan Pro...
Profit Over Revenue: What We Learned from Missing Our 2025 Goals
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Are you feeling the weight of trading too much time for too little profit? In this candid "New Year" kickoff, Dan Proczko and B...
Listener Question: How to Launch Your Business? (REPLAY)
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Top of 2025 Episode Replay
Starting a new business can be an exciting but daunting task. In this episode of What The Biz,...
Why We Started Our Businesses (Replay)
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Top 2025 Episode Replay
Who wants to work 9-5 building someone else's dream, when you can spend that time building your o...
Take the Leap and Become an Entrepreneur! (REPLAY)
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Top Episode of 2025
Is there ever really a right time to hop off the 9-5 train and commit fully to entrepreneurial pursui...
The 7 Leadership Leaks That Are Killing Your Culture (Updated)
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Stop unknowingly sabotaging your team's trust and commitment. In Episode 95 of "What the Biz?!," Brigitte Vegter and Dan Proczk...
The 3 Numbers Every Business Owner Needs to Know (Updated)
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Stop reacting to fires and start guiding your business with confidence. In Episode 92 of "What the Biz?!," Brigitte Vegter and...
The 5 Metrics That Matter More Than Website Traffic (Updated)
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Stop letting shiny objects and vanity metrics distract you from your business's true potential. In Episode 93 of "What the Biz?...
Stop Chasing Revenue: The Shocking Truth About Profit Margins (Updated)
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In this episode of What The Biz?!, Brigitte and Dan reveal the three key levers that business owners can pull to increase their...
Tax Season is a Lie: Your 5 Moves to Save Money Now
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Stop thinking tax season is in April. In this critical episode, Brigitte Vegter delivers the tough truth: April is just the rec...
Sales Problem or Marketing Problem?
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Are you wasting time on leads that never close? In this episode, Dan Proczko and Brigitte Vegter solve the frustrating Sales vs...
The Guilt That Comes With Growth
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In this highly personal episode, Dan Proczko and Brigitte Vegter dive into the unspoken truth of entrepreneurship: the guilt ta...
The 1-Hour-a-Day Social Media Framework That Gets Results
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In this breakthrough episode, Dan Proczko reveals the social media strategy that led to a 400% increase in page visits and a 60...
The 5 Truths We Learned from 100 Episodes (And What We Got Wrong)
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We made it! For our 100th episode, Dan Proczko and Brigitte Vegter are getting completely candid, sharing the 5 absolute truth...
The Great Internet Heist: How AI is Stealing Leads From You and How to Fight Back
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In Episode 99 of "What the Biz?!," hosts Dan Proczko and Brigitte Vegter expose the urgent crisis facing small business marketi...
The 5-Day Plan to Reignite Your Dead Newsletter
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Is your email list collecting dust? Do you have great clients, but haven't emailed them in months? In this episode of "What the...
The 9 Questions That Will Save You From a Bad Marketing Agency
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In Episode 97 of "What the Biz?!," hosts Dan Proczko and Brigitte Vegter provide a crucial guide for any business looking to hi...
The 10 Questions That Will Help You Find a Great Bookkeeper
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In Episode 96 of "What the Biz?!," hosts Brigitte Vegter and Dan Proczko tackle a topic nobody tells you about until it's too l...
The 7 Leadership Leaks That Are Killing Your Culture
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Stop unknowingly sabotaging your team's trust and commitment. In Episode 95 of "What the Biz?!," Brigitte Vegter and Dan Proczk...
Is Your A-Player in the Wrong Role?
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You found your rockstar employee—the reliable, high-achiever who's great at their job. So you promoted them to a manager… and n...
The 5 Metrics That Matter More Than Website Traffic
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Stop letting shiny objects and vanity metrics distract you from your business's true potential. In Episode 93 of "What the Biz?...
The 3 Numbers Every Business Owner Needs to Know
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Stop reacting to fires and start guiding your business with confidence. In Episode 92 of "What the Biz?!," Brigitte Vegter and...
Stop Gambling on Expansion: Your Plan for Smart Growth
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You’ve built a great business, and now you have a new idea. It's exciting, but also terrifying. You ask yourself, "What if I tr...
The Silver Bullet Trap: Why a New Tool Won't Fix Your Business
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You’ve been there: you buy the shiny new software, the fancy gadget, or the expensive subscription, believing it will solve all...
Artificial Intelligence: Is It Killing Your Lead Flow?
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In Episode 89 of "What the Biz?!," hosts Daniel Proczko and Brigitte Vegter dive into the monumental shift happening in Google...
How to Tell Clients Your Rates Are Going Up
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In Episode 88 of "What the Biz?!," hosts Brigitte Vegter and Daniel Proczko tackle a topic that every business owner faces: how...
Seasonal Swings: The Financial, Marketing, and Leadership Fix
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Stop letting seasonal fluctuations control your business! Episode 87 of "What the Biz?!" delivers a strategic roadmap to not ju...
Mastering the Event Season: A Guide for Smart Business Owners
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Stop gambling on event ROI! In Episode 86 of "What the Biz?!," Daniel Prockzo and Brigitte Vegter deliver a strategic blueprint...
Why Your Cold Outreach Isn't Working (And What To Do)
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Are you trying to reach new clients but feel stuck, desperate, or even "gross" about cold outreach? You're not alone! In this c...
How to End Relationships Without Risking Your Business
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In Episode 84 of "What the Biz?!", hosts Brigitte Vegter and Daniel Proczko address the often-overlooked but crucial process of...
Think like an owner
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Ready to shed the burden of "doing everything" and step into your powerful role as the true architect of your business? Episode...